Houston Merrill EPK

HOUSTON MERRILL

Country Artist

Biography

Born and raised outside Salt Lake City, Utah, this debut release is the culmination of a lengthy career in the arts for Houston Merrill, a former model whose journey from global fashion runways and ad campaigns to Nashville and Los Angeles songwriting rooms is as unconventional as it is inspiring. While Houston Merrill’s sound overall is bona fide country at its core, subtle elements of rock, pop, bluegrass, and even R&B permeate when called for. With his charismatic, distinct personal stamp and vulnerable, heartfelt storytelling, the end result is a high energy, modern country sound with a unique Midwest scruff. Through a life that has seen highs, lows, and everything in between, it is these trials and tribulations that provide the very inspiration for Houston’s deeply personal — and profoundly relatable lyrics.

“They say you have your whole life to write your first record, and 12 months to write your second. I don’t know about the second one, but I can damn sure tell you that I’ve been writing this record my whole life.”

Houston’s sound eventually caught the attention of Jeff Blue, a multi-faceted, veteran of the music industry with a 3+ decades career that led him first from Zomba Records in the mid 1990’s, to eventually serving as SVP of A&R at Warner Bros. where he played pivotal roles in the careers of numerous marquee artists. Of their partnership, Jeff Blue states:

"It’s rare that you meet an artist whose energy and presence is so contagious that almost in an instance, it stops you in your tracks — but that is Houston Merrill. Once I heard his voice, there was zero question in my mind that there was something real there. True, undeniable talent is unmistakable. For me, Houston Merrill checks every single box.”

The project also involves the immensely talented writer, producer and multi-instrumentalist Jacob Bunton (Billy Idol, Mariah Carey, Steven Tyler, Akon). Of his decision to bring aboard Bunton, Blue states:

“Jacob Bunton’s verifiable track record reads like a who’s who of every timeless sound that ever topped the charts. Houston, to me, isn’t an ordinary country artist. I didn’t want to pair him with an ordinary producer.”

Press & Reviews

"A voice that’s as dynamic as it is authentic. “Dear Megan” walks a fine line between humor and heart — and nails it.”
— Nashville.com

"Genuine country music chops and pure country music soul. Houston Merrill is an exciting new presence in country music."
— Wide Open Country

Breakout Hit

Houston Merrill’s debut single, “It Ain’t Easy,” has emerged as a powerful introductory statement, showcasing his authentic country sound and heartfelt songwriting. The song, which delves into the challenges and complexities of life, has resonated deeply with listeners for its honest and vulnerable lyrics. Produced with a modern country feel, “It Ain’t Easy” is a testament to Houston’s ability to connect with an audience through genuine storytelling and a captivating voice. Its solid performance on streaming platforms and positive reception highlight it as a key track that is paving the way for his career.

Streaming Stats

Spotify: ~400 Mo. Listeners

YouTube: ~4k streams

Instagram: ~98k Followers

Tiktok ~11k Followers:

Houston's Marketing Plan

This is where the marketing plan will go. It will outline the strategies for promoting Houston, including his target audience, promotional channels, and key campaign messaging.